Average Reviews:
(More customer reviews)This is a one-of-a-kind book who's title "I Love You More Than My Dog" tells you how to create emotional bonds for life with your customers...the type of faithful relationships dog lovers have with their dogs. The 5 decisions Jeanne discusses that drive extreme, 'for life' customer loyalty in good times and bad are right on. The book provides every day tools that you can use to understand how you make decisions -- not only for your business, but for you personally - to become a beloved company with devoted customers.
Jeanne's book builds on her equally strong first book, "Chief Customer Officer", which provides specific methodologies for building customer centric organizations. Her new book builds on her already strong credibility as a customer zealot and provides real life examples of companies that demonstrate the 5 decisions every day, and have the business results to prove it.
"I Love You More Than My Dog" is a must read for anyone who wants to understand and act on the difference between having customers 'like' you and really 'love you' for life. More than your dog.
I'd give it 10 stars if I could.
Karyn F. Seattle, Washington
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